When Laureen launched Addie Brands back in 2014 she curated the most sought after eco-chic pet carriers on the market. Addie Brands instantly related to BK Atelier’s philosophy of social responsibility to the environment and giving back to the community. The BK Atelier brand grew when Laureen became exclusive distributor of the carrier and totes. Under her guidance, the brand launched into the Canadian market and the carriers also became a great success and was sold out worldwide.
It was only natural for Justine and Laureen to become partners. Addie Brands merged with BK Atelier in late 2018 to further grow the brands in the luxury pet apparel and accessories market.